Baharampore, 3rd
September 2015: SF Sonic, India’s fastest growing battery manufacturing
brand launched the first ever football cup exclusively for e-rickshaw drivers
in Baharampore. The SF Sonic Vaahak Cup saw 16 teams with 7 players compete.
Each team was dressed in a different colour jersey to participate in the mini
soccer tournament. A mini soccer tournament consist of two halves of ten
minutes each and is played on a court that is smaller than the regular sized
court. The tournament was complete with professional referees and
linesmen. More than 400 families,
friends and others came to cheer at this unique event.
Dr. Tanmay Chattopadhyay, General Manager, Marketing,
explained, “India is exceedingly moving towards having electric vehicles both
for private as well as commercial uses. e-rickshaws are now besides becoming
the preferred mode of transport across the country is also good for the
environment, since they are battery operated. Given the stressful traffic
conditions that the e-rickshaw drivers operate under on a daily basis, we
thought it would be a welcome break to have them play football on their day
off. This suggestion was met with a lot of enthusiasm and we are honoured to
give our e-rickshaw drivers something fun to do.”
“Across India, rickshaws make commuting easier. However,
driving a rickshaw is very hard work. At SF Sonic, higher output is at the core
of our business. This is reflected in our credo – More Power per Crank. We have
invested in technology to ensure that our batteries are hassle-free and deliver
more power to the user. Just like Vaahak gives more power to the vehicle, we
think a Sunday game of football adds a lot of excitement to the stressful
e-rickshaw driver. A refreshed driver means he has the power to perform better.
This is the underlying reason for organising the SF Sonic Vaahak Football Cup”,
Dr. Chattopadhyay added.
SF Sonic has also just launched the Zamindar ka Doctor
programme, intending to reach out to 25,000 Farmers across India. Under this
programme, while a battery is checked by auto-experts, the farmer has a health
checkup done by doctors and pathologists. Till date over 300+ farmers have been
covered in under a month in Uttar Pradesh and Madhya Pradesh.
SF Sonic is also reaching out to over 25,000 households
spread over 600 villages across 9 states in 60 days to build awareness around uninterrupted
power. “Several homes in India do not have access to regular power supply and
this is hindering development of people and our country. SF Sonic has developed
an innovative battery for home use that provides uninterrupted power supply.
With this, SF
Sonic would like to encourage homes to install dependable
batteries where the power supply is not dependable.”
About SF Sonic:
SF Sonic through research, innovation and cutting edge
Japanese technology, ensures that its batteries offer More Power per Crank. The
brand has batteries for passenger cars, 2-wheelers, 3-wheelers, LCV/HCV and
tractors. SF Sonic also caters to the home and business segment through
inverter batteries, home UPS batteries, Genset batteries and CFL batteries. The
brand is present across India through Power Bay Stores and over 10000 Channel
Partners. SF Sonic batteries can also be ordered online at
http://www.sfsonicpower.com/buy-online or by calling SF Sonic Powerline 1800
102 6060.
The SF Sonic Research & Development centre at Taloja is
a high-tech hub of innovation and is approved by the Ministry of Science &
Technology, Government of India. SF Sonic batteries are manufactured at a
state-of-art plant in Taloja, Maharashtra. SF Sonic contributes to the UNICEF
Child Environment Program, every time a used battery is returned.
For More Information
please contact:
Rajiv
Lodha: 9831362041/8961011148
LauncherzPR
launcherz.kol@gmail.com
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